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Tag Archives: business
The Lollapalooza effect: decision-making in the real world
Famed investor Charlie Munger died last In November just a couple of months shy of his hundredth birthday. Vice chairman of megacorp Berkshire Hathaway, he had a long track record of success. His long-term perspective and investment acumen meant he … Continue reading
Digital Darwinism by Tom Goodwin: book review
Digital Darwinism was published in April to some acclaim. Goodwin is a master of the pithy aphorism. My question was whether there would be depth behind the soundbites. Continue reading
Posted in Books, Marketing Research, Technology
Tagged Adaption, business, Digital Darwinism, Kevin Kelly, Peter Thiel, The Inevitable, Tom Goodwin, Trends, Zero to One
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7 skills that separate great from average researchers: originally published on Brand Republic
There’s lots of information out there about core skills required for qualitative or quantitative market research roles. However I’d argue that beyond these characteristics there are broader skills which great researchers have. Continue reading
Posted in Careers, Market Research, Marketing Research, Qualitative research, Technology
Tagged Brand Republic, business, Careers, marketing, Our Price, research, technology
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Twitter surveys: the respondent experience
The Twitter mobile app survey interface is clean: text is kept to a minimum & the survey buttons are large so even those with sausage fingers won’t mis-code. Continue reading
7 reasons Comet failed
Comet’s failure paints a bleak picture for bricks and mortar retail. Today’s Observer summed up its woes concisely. Clear themes stand out: Continue reading
changing my mind 