Tag Archives: retail

Indulge in a spot of online shopping on Christmas day? You’re not alone

UK shoppers spent nearly a billion pounds online on Christmas day 2017. It’s a reminder how much things have changed. Those of you who can remember the advent of Sunday trading or the difficulty in getting a pint of milk … Continue reading

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Eyetracking, GSR and EEG: which new research methods get you closer? PART 1: Eyetracking

Clients often ask us how technology can help them, so here’s a quick bluffer’s guide for three methods you may not have used before – what they are, how they can be used and where we think they add value.
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Posted in Methods, Qualitative research, Technology | Tagged | Leave a comment