Category Archives: Events

AQR Eyes Wide Open event: Human Packaging

Posted on July 20, 2018 by Simon Shaw

What do we reveal by the way we present ourselves? Continue reading →

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Nudgestock 2018

Posted on June 13, 2018 by Simon Shaw

Big data contributed to both Nokia’s and Hillary Clinton’s failure; Facebook dating is a game-changer; How to hack your future memories Continue reading →

Posted in Behavioural Economics, Conferences, Consumer Psychology, Events, Market Research, Marketing, Marketing Research | Tagged , , , , , , , , , , , | 4 Comments

Event: The Weird and Wonderful World of Behavioural Economics, Anthony Tasgal

Posted on April 27, 2018 by Simon Shaw

We can change behaviour without changing minds.

Continue reading →

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Event: Leeds Institute for Data Analytics (LIDA) Research Forum, University of Leeds, Friday 10 July

Posted on July 17, 2015 by Simon Shaw

In 2003 it took 300 scientists 15 years and $3 billion to map one genome. In 2015 it takes 3 scientists a single day and $1000. Real-time, adaptive personalised medicine is now a less distant prospect. Continue reading →

Posted in Big data, Events, Strategy | Tagged , , , , | 2 Comments

Event: Why big data is a big deal

Posted on July 1, 2014 by Simon Shaw

Big data may well be a “new thing” but it, like other business operations, should be guided by an organisation’s values. Continue reading →

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Impressions from the MRS Conference 2014

Posted on March 23, 2014 by Simon Shaw

Attending two full days of the conference leaves you seriously synapse-wilted, blinking into the bright light of condensed ideas… Continue reading →

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Matt Watkinson book launch: The ten principles behind great customer experiences

Posted on February 17, 2013 by Simon Shaw

Matt Watkinson cuts through the flabby thinking that tends to accompany the world of “customer experience” Continue reading →

Posted in Books, Customer Experience, Events, Market Research, Marketing, Planning, Retail, Strategy | Tagged , , , , , | 2 Comments