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Tag Archives: Social behaviour
64 things you need to know now for then, Ben Hammersley
A unifying theme is that “…etiquette around usage lags way behind the technological capabilities”. We’re in the midst of profound technological shift and are still working out the right balance in many areas of our lives. Continue reading
Posted in Books, Social Media, Technology
Tagged Ben Hammersley, Social behaviour, Social media, technology
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If you want to gather honey, don’t kick over the beehive…
Criticism is not an effective motivator for behaviour change. Like the adage made famous by Dale Carnegie if you want to gather honey, don’t kick over the beehive. Continue reading
You are an individual. Just like everybody else.
The core idea in Mark Earls’ most recent book “I’ll have what she’s having” is that the unit of analysis for social behaviour should be the group not the individual. Collaborating with Anthropologists Alex Bentley and Michael O’Brien the book … Continue reading
Posted in Books, Consumer Psychology, Marketing
Tagged Books, identity, Mark Earls, Market Research, network simulations, Social behaviour, Social media, Tattoos
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