Tag Archives: identity

If you want to gather honey, don’t kick over the beehive…

Criticism is not an effective motivator for behaviour change. Like the adage made famous by Dale Carnegie if you want to gather honey, don’t kick over the beehive. Continue reading →

Video | Posted on February 7, 2012 by | Tagged , , , , | 1 Comment

You are an individual. Just like everybody else.

Posted on January 13, 2012 by

The core idea in Mark Earls’ most recent book “I’ll have what she’s having” is that the unit of analysis for social behaviour should be the group not the individual. Collaborating with Anthropologists Alex Bentley and Michael O’Brien the book … Continue reading →

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A new take on lifestage

Posted on December 9, 2011 by

New York Times journalist David Brooks has an interesting take on lifestage in his book The Social Animal. He describes the odyssey years, ‘a decade of wandering that occurs between adolescence and adulthood’. He writes: “Adulthood can be defined by … Continue reading →

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Some more on choice

Posted on September 15, 2011 by

Professor Renata Saleci’s recent talk at the RSA is a useful addition to the literature on choice, part of the RSA Animate series.   She views choice sceptically – as reflected in the title of her recent book The Tyranny … Continue reading →

Posted in Choice, Consumer Psychology, Planning, Technology | Tagged | 1 Comment

Self / awareness

Posted on November 17, 2010 by

I‘ve been trying to compile a presentation about objectivity, subjectivity and truth. I’m attempting to describe how understanding consumer behaviour requires you a) combine methodologies so that you’re shining a light from many different angles, and b) to understand yourself, … Continue reading →

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Happiness, fulfilment & work

Posted on August 24, 2010 by

One part of my job I love is getting to see inside different companies every week. Observing how they work from an outsider’s perspective can be revealing. It’s interesting to pull out some common themes when thinking about work and … Continue reading →

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Birds of a feather flock together

Posted on August 4, 2010 by

In the months leading up to the 2003 invasion of Iraq hundreds of thousands took to the streets to protest at the prospect of military intervention in the UK’s largest ever street demonstrations.  Those opposed to the invasion could not … Continue reading →

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Four characteristics of digital communication… and their implications

Posted on July 20, 2010 by

I chuckled to myself earlier this week. An old friend is getting married later in the summer and a few of the old crowd were stoking the embers of memory in an attempt to generate some decent tales for the … Continue reading →

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Facebook & identity

Posted on June 8, 2010 by

“You have one identity… The days of you having a different image for your work friends or co-workers and for the other people you know are probably coming to an end pretty quickly… Having two identities for yourself is an example … Continue reading →

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