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Monthly Archives: March 2012
Usability in practice: Guest lecture at the School of Computing and Engineering, University of Huddersfield
Mark Kelly and I gave a guest lecture to students studying Interaction Design earlier this month: how we build websites and the role user feedback plays in the process.
Posted in Marketing Research
Tagged Guest lecture, Market Research, models, technology, Usability, Web design
1 Comment
WARC conference: Online research now & next
There’s a pattern here, of sorts. The research industry pushes out boring surveys. Clients want innovation. Agencies complain about timescales and budgets. We all get together at conferences to vent… and then we go back to the office and forget and about it until next year. Continue reading
Posted in Conferences, Marketing Research, Technology, WARC
Tagged Advertising, advertising research, Ben Hammersley, Conferences, Market Research, WARC
2 Comments
